IT'S A SIMPLE MESSAGE, BUT SO IMPORTANT
We're here to be a voice in the wilderness, saying "we don't actually need plastic in everything!"
We're here to show the world that there are lots of eco-friendly, non-plastic, long-lasting, and biodegradable things out there that we can use INSTEAD of all the throw away stuff.
We're here to acknowledge the issue that is staring us all directly in the face: there's simply too much plastic waste in our environment.
ON A GRAND SCALE
We'd like to see bigger and bigger shifts in our buying decisions - to go even further towards less waste and way less plastic waste.
We truly believe that by shifting what we spend our hard-earned dollars on, we can shift what companies spend their budgets on and we want it to be sustainable, and plastic-free.
Recycling is not enough. Incineration is not enough. The back-end programs to deal with disposable plastic are not adequately addressing the problem.
Further, we also believe that there is immense potential in finding non-plastic solutions to our goods packaging and manufacturing. If companies can be convinced to pivot and change, a completely new paradigm can be made real and we can finally start living in a new era.